Sense of Freshness at the Supermarket.

Due to the economic climate companies have had to get that “extra” to improve the sales and exposure to the buying public. One such food chain decided to introduce the  ambience that is associated with  foodstuffs.

It has an automatic water misting machine to keep the produce fresh and just before it goes on, you hear the sound of distant thunder and the smell of fresh rain, passing by the milk, you hear cows mooing and you experience the scent of fresh mown hay.

The meat department there is the sound of sizzling and an aroma of charcoal grilled steak with onions. When you approach the eggs case, you hear hens cluck and cackle, the air is filled with the pleasing aroma of bacon and eggs frying.

The bread department features the tantalising smell of fresh-baked bread and buns. Naturally passing by the Tea you can pickup the aroma of brewing tea and in the coffee racks is the wonderful smell of freshly percolated coffee.

I go to another store to buy Toilet paper.